Companies with resources began to implement everything that was offered on the market, not particularly delving into the details.
There are many examples where companies spent millions of dollars, installing all kinds of expensive systems, and as a result, the main tasks remained unresolved.
The client needs attention to his person. Due to the constant disappointment with queues at the clinic, the lack of quality service in stores, the "cold" reception at the bank, a person welcomes and remembers any attention to his needs.
The company, when it shows (unobtrusive!) attention to each customer, will be respected and loved by customers. The client returns to her services again and again, thereby increasing the company's sales without excessive costs for product promotion.
Because, according to statistics, satisfied customers will definitely tell five of their friends about a successful purchase, who are more likely to contact the same company.
Customer Relationship Management or customer relationship management system. Mysterious management, some kind of relationship ...
Companies with resources began to implement everything that was offered on the market, without really delving into the details. For them, it didn't matter what CRM was, what kind of relationships they were talking about, etc. There are many examples when companies spent millions of dollars from the budget to install all kinds of expensive systems, and as a result, the main tasks remained unresolved.
What exactly influences the sale? What is the source of applications? Which destination has the highest conversion rate?
Thanks to CRM, a company receives answers to thousands of questions that are crucial for doing business and making good management decisions.